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Although AI is often referred to interchangeably with automation, the two concepts are completely different. Automation focuses on reducing workloads, whereas artificial intelligence is geared towards optimizing and changing work to maximise results.
The tools differ in their scope of work and the way they accomplish it. Automation uses simple rules to execute tasks, for example, moving emails into designated folders based on specific criteria (or using the formula Excel uses). This is typically accomplished using preprogrammed software. It is common for routine business tasks like running test scripts or producing reports.
AI technologies utilize sophisticated neuron-like pathways to connect and learn from data points in a way similar to humans. Think of Boston Dynamics’ robot Spot, which takes in the information it experiences in its environment to constantly self-optimize. This is the reason it’s different from traditional automation and why its impact on workers will be more disruptive in the long term.
AI can assist businesses in working more efficiently and faster and reduce human error. Its ability to recognize patterns, optimize itself and automate repetitive and mundane tasks allows it to perform the tedious and repetitive tasks that employees are not trained for. This allows them to concentrate on strategic and high-value tasks. This is the main reason behind the dramatic improvements in productivity in modern multifamily leasing, with more time being spent on key tasks and improved customer service.